Think of your Signature System® as organizing your unique process, step by step. Each step has clearly defined outcomes — or results — along the way.
When prospective clients see the solution to their problem with clarity like this, they feel understood, they feel excited and they feel a tremendous amount of confidence that you can help them.
Your Signature System®
- Makes your expertise highly marketable
- Makes your expertise easy for your ideal clients to understand and want to hire you for
- Is an easy way to take the beautiful work you do with clients and put them into a sequence
- Makes it easy for you to talk about what you do
- Makes it easy for your ideal clients to get excited about how you can help them
- Is a dynamic, essential element of building your business
- Is easy to create
- Has the potential to radically transform your business
Frequently Asked Questions Your Clients Have About Signature System®
“Can I have more than one Signature System®?”
- Yes! Firstly, focus on having your CORE Signature System®
- Secondly, start marketing it, and see where additional Signature Systems® may benefit you
- Thirdly, each step within your core Signature System® can eventually become their own Signature System®
- Finally, you can create products, programs and services.
In conclusion, your clients can go through your core Signature System® over the course of the program with you, or they can experience just parts of your core Signature System® as you spin them off and offer them separately.
“I don’t know how I can get everything I know or everything I know my clients need into a Signature System®…what do I do?”
- Your Signature System® won’t include all of your knowledge, exercises or abilities
- As a result, what’s important is to focus on only including basics for each step, so you don’t overwhelm yourself or your clients
- Therefore, you’re an expert on your topic so there’s always going to be more you know how to do or can teach your clients
“I just do what I do and things happen. Every client is different… it depends.”
- Most importantly, remember even if it FEELS like your coaching changes based on the specific situation of each client.
- In conclusion, you’re most likely following a particular process with each person.
“What I do is so simple. Doesn’t everybody know this?”
- No, they don’t know it, and they will LOVE that you are making everything so easy and step by step for them
- Above all, remember that your clients want help pulling everything together, subsequently getting them inspired to implement and get into action
- The tips or insights or knowledge you have that may seem small and obvious to YOU are not for your clients
“Am I going to get bored focusing on one Signature System® like this?”
- The answer is no way! You have tons of creative energy – the key is how you channel and direct that energy
- Furthermore, when you channel your energy into the many creative ways to offer, deliver and market your Signature System® you give your creativity tremendous purpose that will really pay off in your business
“Will people get bored hearing from me about the same thing all the time?”
- What really happens is the opposite! You become this incredible expert at what you do
- Subsequently, the success of your business is due to getting your message out to more and more people, and your Signature System® helps you do just that
- Moreover, you get more and more masterful at showing people why they need what you do.
- This mastery happens when you focus your energies consistently.
- Finally, with the mastery you’ll gain, you will also feel a tremendous sense of confidence.
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